How to bid on Media Strategist for Planning and Buying for the City of Detroit

What the City of Detroit is buying

The City of Detroit is looking for a media strategist to handle planning and buying services. This opportunity is managed by the City's Non-Departmental division. If your business specializes in media strategy, this could be a relevant contract for you.

Key dates and what happens at the deadline

The deadline to submit your response for this solicitation is August 10, 2026, at 7:00 PM ET. All submissions must be completed by this time. Late submissions are typically not accepted, so plan to submit well in advance of the deadline.

Who this opportunity suits

This opportunity is suitable for professional services firms with expertise in media strategy, planning, and buying. Businesses that have a proven track record in developing and executing media campaigns would be a good fit for this solicitation.

The category for this work is professional services, specifically within media and communications strategy.

How to respond

To access the full solicitation documents and submit your response, you need to go to the City of Detroit's Bonfire procurement portal. The reference number for this opportunity is 548275.

You can view the opportunity details publicly without needing an account. However, to download the solicitation files and submit your proposal, you will need to register a free vendor account on the Bonfire portal. Make sure to complete your registration and submission before the stated deadline.

Tips for preparing a competitive response

When preparing your response, clearly outline your experience in media planning and buying. Provide specific examples of past campaigns you have managed, highlighting the results achieved. Detail your approach to strategy development and how you measure success.

Ensure your proposal directly addresses all requirements outlined in the solicitation documents. Pay close attention to any requested formats or submission guidelines. A well-organized and concise response that demonstrates a clear understanding of the City's needs will be more competitive.