How to bid on Program-Specific Digital Advertising for MSU with Auraria Higher Education Center

What the agency is buying

The Auraria Higher Education Center (AHEC) is seeking vendors to provide program-specific digital advertising services for Metropolitan State University of Denver. This work involves several key areas: competitor research, developing brand and program-specific messaging and creative content, executing digital marketing campaigns with tracking and optimization, and providing performance reports for these campaigns.

This opportunity is for firms specializing in digital advertising and marketing, offering a chance to work with a higher education institution on targeted promotional efforts.

Key dates and deadlines

This solicitation was published on July 27, 2026. The deadline for submitting your response is August 10, 2026, at 4:00 PM ET. All responses must be submitted by this time to be considered.

Who this opportunity suits

This opportunity is suitable for professional services firms with expertise in digital advertising and public relations. Vendors should have experience in competitor analysis, creative development for digital channels, running optimized digital campaigns, and performance reporting. The work involves delivery in Denver, Colorado.

The relevant commodity line for this solicitation is Advertising/Public Relations (Including Skywriting).

How to respond

To access the full solicitation details and respond, you need to visit the Colorado VSS (CORE) Vendor Self Service portal. Once on the portal's home page, navigate to "View Published Solicitations." You will then need to search for the solicitation number DQ1-GMAA-2027000033-1.

After finding the matching result, you can view the details and any attached documents. To download documents or submit your response, you will need to register a free vendor account on the portal. Follow the instructions within the solicitation to submit your response before the stated deadline.

Tips for preparing a competitive response

When preparing your response, clearly demonstrate your firm's experience with similar digital advertising campaigns, especially those involving competitor research and performance tracking. Highlight your capabilities in developing targeted messaging and creative content for specific programs or brands.

Ensure your proposal outlines your approach to campaign optimization and how you will provide detailed performance reporting. Pay close attention to all requirements listed in the solicitation document and address each one thoroughly to show your understanding and capability.